Digital Marketing – Marketing Insights & Accountability Workshop
July 17 @ 12:00 pm - 1:00 pmFree
On Wednesday, July 17th from noon to 1 p.m., Tiffanie Honeyman, Founder and CEO, and Tanner Bechtold, Digital Marketing Specialist, of OpGo Marketing will be providing a presentation on Digital Marketing.
Marketing Insights & Accountability Workshop
Find out what you can learn from your website and how to measure success of marketing campaigns. Learn how to set up custom reports showing channel performance in Google. And take a mini dive into social media best practices. This session is more behind the scenes in marketing –to help you understand what you should pay a marketing company for, how to measure it, and what you should keep in-house.
Tiffanie Honeyman, Founder/Consultant
Tiffanie has worked in marketing since 2005, working for a few different agencies in Fargo. She founded OpGo Marketing in 2015 with a vision to empower the business owner with marketing intelligence and help them avoid being taken advantage of by black hat marketing companies. The OpGo team has worked with several businesses of all sizes across the country from New York to Ohio and California. Some of their current clients are TrueNorth Steel, Dynamic Communities, Eventide, North Star Ag and ND Crop Improvement and Seed Assn. OpGo consultants build marketing plans with goals in mind and measure every channel. OpGo stands for “operational goals” and the agency approach is holistic. The expectation is that the marketing investment delivers a return to the bottom line and the OpGo team is the watchdog of the performance and budget.
Tanner Bechtold, Digital Marketing Specialist
Tanner has worked at OpGo for over 2 years. He started in a role building custom dashboards for OpGo clients and maintaining them. He recently moved into digital marketing and light project management. He is also the anchor in brainstorm sessions and has a strong eye for detail. He is finishing up his final semester at NDSU and will move into a full-time position at OpGo as a Project Manager.
Please join us for this noon hour discussion on online marketing. To register please visit https://bit.ly/2JYiz79. If you have any questions, please contact Katherine Roth at Katherine.Roth@uj.edu or 701-253-4112.